MyFitnessPal is a smartphone app and website that tracks diet and exercise to determine optimal caloric intake and nutrients for the users' goals and uses gamification elements to motivate users.
While at Under Armour, I joined a small team to help MyFitnessPal build a pilot program to integrate the MindBody service as a new product feature. Its scope was intentionally kept to a minimum, allowing users to search, discover, and book fitness classes within the app. I worked alongside the MyFitnessPal design team to ensure the new feature followed their new design system and existing patterns.
Research & Wireframes
Time and budget constraints limited research and user interviews, so secondary research was prioritized. I conducted an audit of the MindBody app to base our initial flows on, as well as some initial competitive research. As a team we conducted multiple work sessions sketching and ideating on our MVP flow.
We quickly moved into visual designs since we were able to leverage the existing MyFitnessPal design library. This allowed us to iterate quickly on design concepts and get them in front of users for testing. I designed flows for our “happy path” as well as navigating, booking, filtering, canceling, and more. Our primary objective was to make it as easy as possible for users to find and book a class in their area.
I worked closely with the team to ensure that the project would meet both business goals and also be completed by the MVP launch date. We used Invision as an efficient way to engage with simple prototypes and leave feedback for each design iteration.